3 min read

Why End-User Experience Is the New KPI in IT

Why End-User Experience Is the New KPI in IT
Why End-User Experience Is the New KPI in IT
5:13

You’ve seen the dashboard. Everything’s green. No alerts, no errors. But the complaints are rolling in. "It’s slow." "I can’t log in." "Is the site down?" You double-check the metrics—still green. What gives? 

Here’s the truth: traditional monitoring doesn’t reflect user experience. And in today’s digital-first world, experience is everything. 

This blog post is based on our webinar “From Frustration to Satisfaction: The Future of IT End-User Experience”. Click the picture below to view it on-demand. 

Skjermbilde 2025-04-30 kl. 13.38.43

 

The Disconnect: Systems vs. People

Let’s start with a story that perfectly illustrates the gap between system monitoring and real-world user experience. In our webinar, we shared the case of a bank whose website appeared fully functional—at least from the data center's point of view.

But a frustrated customer took to X (formerly Twitter) to ask, "Is your site down?" It wasn’t—not exactly. It just wasn’t working for him
 
What the bank didn’t see was a localized outage affecting users in parts of Ireland. Their internal tools showed all green lights. From their perspective, it was business as usual. But from the customer’s seat? Frustration, abandonment, and a public dent in trust. 

This isn’t rare. Enterprise IT teams monitor performance from the inside. The result? They miss what users are actually experiencing in the wild. 

 

Why End-User Experience Matters 

Because first impressions matter. 

In digital interactions, you don’t get a second chance. Whether it’s a consumer checking their bank balance or an employee submitting their time report, every lag, glitch, and failed load chips away at trust and productivity. 

Because performance impacts business outcomes. 

Research consistently links response times to conversion rates. If your page takes five seconds to load, you’ve likely lost a good chunk of your audience. Even internal users suffer—frustrated employees mean lost time, more support tickets, and eventually, churn. 

Because what you don’t see, you can’t fix. 

Observability isn’t just about seeing more data. It’s about seeing the right data—data that reflects what your users actually experience. 

 

The Metrics That Matter (and the Ones That Don’t) 

Relying solely on server uptime or response codes is like judging restaurant quality based on kitchen temperature. Instead, you need to taste the food, observe the service, and listen to the guests—that's what experience-focused metrics like Visual Complete, APDEX, and Core Web Vitals offer. 

Here’s what to watch instead: 

  • Visual Complete – How long it takes for the part of the page the user sees to fully load.
  • APDEX (Application Performance Index) – A composite score showing user satisfaction based on load time thresholds.
  • Google Core Web Vitals – LCP (Largest Contentful Paint), INP (Interaction to Next Paint), and CLS (Cumulative Layout Shift) all affect usability, and your search ranking.
  • Rage Clicks – Yes, that’s a thing. If someone furiously taps a button five times, that’s your system needing improvement. 

These metrics paint a more complete picture of reality—what users are really dealing with, and where your digital experience is falling short. 

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From Reactive to Proactive: Monitoring That Works 

Great digital experiences don’t happen by accident. They’re the result of intentional monitoring from both sides: 

  • Synthetic monitoring (robots running scripts from multiple global locations) helps establish baselines and detect outages even when there is no users online.
  • Real-user monitoring (RUM) captures how actual users are experiencing your systems, in real time, across devices, 3rd parties, and networks.

The magic happens when you combine both. You get a full view—internal performance, external variables, and end-user realities. 

People, Not Just Pages 

Let’s not forget: not all users are customers. Your employees are end users too. A laggy internal system might not cause headlines, but it’s still silently draining productivity and morale. 

Post-pandemic, with more people working remotely, digital employee experience (DEX) has taken center stage. The old KPI—“number of complaints at the coffee machine”—is no longer a reliable signal in many organizations. 
 
Thus, monitoring employee satisfaction—and frustration—through metrics like device health, application responsiveness, and support ticket volumes is now essential.  

In other words, happy systems don’t equal happy people. But by focusing on experience, you can align both. 

 

From Frustration to Satisfaction

End-user experience is the new KPI. It's not just a tech issue—it's a business issue. A brand issue. A growth issue. 

At Kanari, we help enterprises move beyond traditional monitoring toward true end-to-end observability. We bridge the gap between green dashboards and real-world user satisfaction—transforming blind spots into insights and friction into flow.  

We don’t just understand the processes that drive real improvement—we’ve lived them. We bear the scars that taught us what actually works. 

Because when you see what users see, you can finally deliver what they need. 

And that’s how you go from frustration to satisfaction. 

Get access to the webinar

 

 

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